Tag: tips and tricks

Amplify Living Coral, Pantone’s Color of the Year, with Lynx Cream White

For 20 years, Pantone has used thorough consideration and trend analysis to select a Color of the Year—a color that not only represents the current state of popular culture, but also becomes very influential in design and marketing during the upcoming year. Announced just last week, the 2019 Pantone Color of the Year is 16-1546 Living Coral. This vibrant yet approachable color conveys the...

Make an Impact – Xerox Revolution Marketing Media Makes It Easy!

Whether you’re a marketer or a creative professional, you’ve undoubtedly been involved in the planning and promotion of an event. The affair could be anything from a tradeshow where you’re promoting a new product to an important internal meeting where you’d like to show the strides you’ve made in communicating your brand values. Whatever the case, you need event promotion that’s...

Posting Tips for 5 of the Most Popular Social Media Platforms

As the content and website manager at Blueline by Domtar®, one of the most popular questions I get from printers is "What platforms should I focus on when promoting myself 0n social media?" Well, the answer isn't simple; it depends on your audience, your strengths and what you want to say. To provide additional guidance, we asked social media guru Roberto Blake to share the...

Explore Lynx – 3 Tips for Taking it From Ordinary to WOW!

As you discovered from Vanécia's recent blog post, we just finished printing our latest Lynx Opaque Ultra promo, Explore Lynx.  Every time I walked into the pressroom to OK a press sheet, my first thought was WOW! The images are intense, the colors are vibrant, and the message is clear.  The only limit to what you can print on Lynx is your imagination. ...

4 Tips to Optimize Ink Drying

With today’s shorter lead times and quick turn expectations, ink drying in conventional offset printing can be critical to getting your job out the door on time. Many shops promise 24 hour turn-around on orders that may include printing 2-sides, cutting and shipping. ...

#Inkjet Testing: Getting The Results You Want

The following post focuses on two recommended tests a printer can perform when working on a high speed inkjet job. Looking for something focused on designing for inkjet? Check out Designing for #Inkjet Part One: Three Tips for Getting Started and Designing for #Inkjet Part Two: Seven Considerations Once You’re at the Design Phase. ...

Part Two: Save Your Sanity and Start with the Swatchbook

The following is part two of a two-part post from our friend Jill DiNicolantonio; Part One can be read here. As the founder of Parse & Parcel, Jill has found swatchbooks to be both a necessary tool for beginning any print project. While incredibly useful, they can also create a bit of information overload for newbies and seasoned professionals alike. To get the most from your swatchbook,

Part One: Save Your Sanity and Start with the Swatchbook

The following is part one of a two-part post from our friend Jill DiNicolantonio. As the founder of Parse & Parcel, Jill has found swatchbooks to be a necessary tool for beginning any print project. While incredibly useful, they can also create a bit of information overload for newbies and seasoned professionals alike. To get the most from your swatchbook, follow Jill’s tips in this...