Tag: trends

Print Perceptions: A Look Back On Print in 2017

If I can give you one takeaway on the state of print in 2017 it’s this: Printing is in a constant state of evolution. We’ve come a long way since Johannes Gutenberg’s invention of the printing press in 1450. Whether it’s technology, equipment, paper or marketing, I think it’s safe to say we saw some interesting trends in print this past year. Here’s my take on the what stood out in...

Make Your Printed Piece Standout with Letterpress: A Well-Loved Retro Trend

I may not be a designer but I can appreciate the art of letterpress work. There is something very engaging and captivating about non-generic printed pieces in the digitized cookie-cutter world we live in today. Apparently I am not the only one who feels that way because according to this article from the Milwaukee Journal Sentinel; “Nationally, hundreds of millions of dollars' worth of annual...

Millennials Prefer Print

Millennials Prefer Print You will never guess what demographic prefers print coupons. According to this article by The Digital Nirvana, it’s the Millennials! That’s right, your 18-36 year olds choose mail as their...