Tag: creative process

My Favorite 2017 HOW Design Session

Imagine 4 days filled with throngs of like-minded creative individuals connecting on so many levels while being recharged by some of the biggest personalities and speakers in the creative industry. This was the opportunity I was given when I attended the HOW Design Conference in May. If you’re a creative person, you definitely should convince your boss to let you go. This conference is the...

What Keeps Me Creatively Inspired?

As a design professional, it’s pretty easy to fall into a creative rut. Let’s face it, day in and day out of following corporate guidelines and templates or having the marketing folks ask for the 100th time “can we make the logo bigger?” will eventually dull your creative edge. ...

Load Your Gun – Research is Ammunition in the Design Process

The creative brief is in your hands… concepts are swirling about and you’re ready to blaze the trail with your amazing ideas and creative sensibilities. Whoa! Slow down, reign yourself in a bit and take the time to do your research. It can be easy for a graphic designer, whether seasoned or unsalted, to head off on a new project like a lone cowboy. I know this because I’ve done it. Years...