Blueline Blog

If you are passionate about paper, then you'll love Blueline, our design blog. It's a window into the world of Domtar paper, the creative process, design trends, printing techniques and the decidedly non-linear journey to producing a finished piece. We'll be keeping it fresh, informative, fun. Please pop in often.

Sustainability Beyond the Forest

Earlier this month over 100 countries celebrated World Environment Day, the date set aside by the UN to encourage the protection of our shared planet.  This year’s World Environment Day theme was similar to that of Earth Day 2018 – “Beat Plastic Pollution”. ...

3 Projects Enhanced by Heavyweight Papers

Ask any creative about their preference on paper weight and they’ll tell you—the heavier, the better. Maybe it’s the significant amount of substance it adds to the printed piece, or maybe it’s the additional options for post-press techniques—either way, there’s just something about heavyweight papers that graphic designers absolutely love. ...

Selecting the Right Paper for the Print Job

Selecting the right paper for a project shouldn’t be an afterthought. Yet for many creatives that’s exactly what happens. Designers begin with a concept and most dive right into the design phase, without giving much consideration to how the process of print itself will impact their design. ...

Differentiated Storytelling with Wake Forest University

Crafting highly customized communications is not for the faint of heart. Paper, production and design all play an essential role in the storyteller’s arsenal. Nowhere is this more prominent than higher education marketing. The pressure in this challenging market is even more pronounced because you have to talk to not only students but the community that composes a school’s broader support...

What Goes Into Paper Making Process

There are a number of steps involved in turning wood into pulp that could be classified as part of the, What goes into paper making process, but this article is going to focus on what happens on the paper machine. We will pick up the story at the paper machine where the stock or pulp mixture gets made into paper. ...

Best Way to Maximize Your Print Budget

Considering the Paper Before You Design Can Save Your Print Budget To maximize your print budget, consideration of the paper size your print provider will be using is worthy of evaluation in before you start the design. Historically the printing process for many...

5 Reasons to Love Cougar Digital Color Copy

Digital printing was once thought of as an option only for jobs that had to be produced quickly where quality wasn’t a top concern. Thankfully, things have changed. The print quality for digital printing is top-notch and the options—from presses, to sheet sizes, to techniques—have expanded. ...

Why Moms Love Paper

As a mom, I’m always surrounded by paper. Some of it I don’t love such as the never-ending supply of permission slips and forms. However, as Mother’s Day approaches, I can tell you that paper is the medium of choice for children and how they illustrate their love and creativity for their mothers. ...

Why Paper Specs Don’t Tell the Whole Story

The basics of paper specs and how to use it to your benefit  As a former paper rep, I’m pretty familiar with the attributes that make up paper and I also know they are not the end all, be all when it comes to indicating quality print results. So when a rep...