Cougar Paper – 45 Years and Still Evolving!

I am always pleasantly surprised when I attend a gathering of printers and designers – everyone recognizes and LOVES Cougar.  It makes me smile when I am told that Domtar products are very good, but the preferred paper is from “that Cougar mill."  They seem confused when I reply with a smile and a thank you! We work very hard to make sure that Cougar retains that brand loyalty as...

Embossing Basics – Different Dies for Different Effects

We all love the way an embossed feature on a printed piece adds texture and highlights areas that warrant additional focus.  Understanding the options that are readily available will allow you to select the best fit to enhance your print design. ...

Digital Printing and Not So “Plain” Paper

Those of you who remember the original fax machines and the curly thermal paper output probably also remember the miracle of the “plain paper” fax.  The “plain paper” was simply the same paper that was used in copiers – uncoated, white, 84 bright, 8-1/2 x 11.  What was not obvious was that the “plain paper” was engineered for the technology and was not as “plain” as it...

Do You Digital?

It is probably an understatement to say that Digital Printing has evolved over the years. ...

Heavyweight Papers – 3 Critical Attributes to Consider  

The paper you select for your printed piece is an essential component of your job.  Although the content you are sharing will be printing on top of the paper, the substrate is more than just the carrier for your message.  It is an important design element. ...

Brand Storytelling: The Importance of Color

When developing brand standards, considering the psychology of color is incredibly important. In graphic design and branding, color is utilized as an emotional cue—it has the ability to affect the viewer’s perception of a brand or product, and it has a powerful effect on a person’s decisions and behaviors. The use of color in business and marketing plays a significant role in how a company...

What’s New at Dscoop

I admit it…..I love the smells and sounds of a conventional offset pressroom. I know it's weird but what can I say? Printing is in my blood. Coming to the Dscoop conference is always an eye opener for me. The equipment is so different than offset, yet the output has evolved over the years to be as good as, and sometimes better than, offset quality. ...

Print Solutions: Scoring & Folding Basics

Adequate scoring prior to folding can make or break the quality of a finished piece. On heavier weight stocks, getting this right is critical to your project’s success.  Getting it wrong will lead to cracking and ruin an otherwise beautiful job. ...

Print Solutions: Which Line Screen Should I Use on Uncoated Paper?

I'm often asked for details on how we print our Cougar® or Lynx® Opaque Ultra promotional pieces. These promotions were all printed using conventional 4-color offset printing equipment. We've printed rich black in a variety of ways through the years, all at the advice of the print professional we partner with for that particular project. We've also used a variety...