The Biggest Threat to the Future of Print

As the representative for Domtar at industry trade shows, I have the opportunity to attend many educational breakout sessions. One of the speakers that I found of real interest is Jacob M. Walker. He is CEO of CP Graphics in Tucson and has a candid, thought-provoking speaking and writing style. During the session, he invited attendees to share any of the information from his blog. One post that I...

Strategies that Work for Successful Printers

In the most recent print edition of Blueline Magazine Joanne Gore, Director of Marketing for Avanti Systems, outlined ideas that successful printers embrace. During my career, I’ve interacted with many printers in the Midwest and over the last few months have met others from around North America. Here are the top trends I’ve witnessed taking hold in the commercial printing industry: ...

How to Navigate Change Big Brand Style

I had the opportunity to listen to Gerry O’Brion, the founder of What Big Brands Know.  O’Brion was the keynote speaker at the President’s Conference at the Printing Industries of America. Many of the attendees are executives from print solution providers throughout North America. O’Brion kicked off the session with how big brands navigate disruptive change. ...

Media Mix Innovation at DscoopPhoenix

Dscoop is a cooperative annual event hosted by HP with attendees from every part of the digital print industry. There are print providers, equipment manufacturers, software developers, marketing consultants and paper manufacturers gathered in Phoenix this week to educate, share ideas and best practices to collectively grow in our field. My goal here is to “take you there” as I observe and...

5 Easy Steps to a Creative Work Environment

People tend to think of creativity in terms of artistic pursuits, but the ability to think creatively has benefits in problem-solving, too. Whether you’re a creative professional, printer or marketer, something as simple as altering your environment can have a positive impact on your ability to generate new ideas. ...

Paper Storage: 6 Critical Tips for Best Print Results

For optimal print results, proper paper storage is a must. Paper is manufactured to tightly controlled moisture specifications with automated equipment. Due to the fact that paper contains water, it becomes a bit of a living organism and will respond to the elements that it is exposed to. Therefore, whether the paper that you use is for a convenience copier, a laser color printer, or a 40”...